Massiv Media is a media owner with over 14 years’ experience in the media industry offering brands a 360 degree media solutions that penetrate the South African market. Massiv has led and continues to lead in the commuter sector having ownership of a large majority of out-of-home (OOH) advertising site’s in SA’s largest taxi ranks. This coupled with our newest digital platforms (iDiskiTV, Sebenza and The Channel) allows brands to communicate and engage with consumers while on the road. The commuter market is one of the biggest consumer markets in SA and Massiv has been at the forefront in developing and building media sites and platforms that have been able to communicate with this market effectively over the years, and will continue to do so. Massiv’s services and new digital platforms have positioned Massiv as a key player in the media industry.
The magnitude of Massiv Media’s services include: out-of-home, radio (Massiv Metro), digital and mobile platforms (iDiskiTV, Sebenza and The Channel), print newspaper (iDiski Times), activations in taxi ranks and content creation. Our traditional out-of-home services can offer exposure to an audience of about 2.7 million through a multitude of taxi rank advertising opportunities. Taxi ranks for brands are a vibrant, diverse and content hungry audience wanting to be entertained during their commute. Massiv has always known radio to be a powerful tool in advertising and so we built and launched Massiv Metro, which is a digital and commuter radio station plugged into over 800 taxis nationally. Our digital platform, iDiskiTV, is the fastest growing football platform with the YouTube channel having close to 2.5 million views a month with over 100 000 subscribers. Through these growing numbers and the digital commuter audience, the advertising opportunities for digital OOH and traditional OOH are MASSIV.
Introduce the ‘Weet-Bix my way’ concept to commuter market.
305 entries 1 month
To educate consumer around the 4 symptoms: pain, headache, fever and sore throat.
953 entries (1 month)
Creating awareness and support around the topic of depression.
Over 385 calls for month of December, Client requested extension.